Top 5 Reasons to Use Print Marketing

Nice article, even Google uses snail mail.

Dreaming in CMYK

Okay – so I’m guessing by the name of this blog, y’all understand I have a slight obsession with printed…well, anything. But here are my top five reasons why YOU should be using print to reach your marketing and communications goals. So without further ado and in true countdown fashion, here you have it:

5. Print Appeals to the Senses

Nothing beats bringing the feel of a brand to life. By changing the paper stock or using a special coating, you can breathe life into your brand and start to connect with individual’s on a totally different level.

sappino5In the oh, so incredible Sappi Standard Number 5, there are an array of special effects that leave any onlooker “ooo”ing and “ahh”ing. With soft touch, they transformed the fibers of the paper into a sweet embossed leather coat. Oh, and with some super sticky rubber UV? Well, with that they made your skin…

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