Do you have a print deadline that needs the fastest possible turn-around time?
If speed is of utmost importance, here are several ways you can improve efficiency as you take your project to print:
1. Plot Your Course and Communicate Early
Early planning and communication are vital when starting a print project.
When possible, get your printer’s input early regarding design, project checkpoints, and final editing. Setting a schedule with your printer regarding design, estimated turnaround, and print presets can directly impact the speed with which your project is finished.
As soon as you coordinate these details, you’ll establish a timely framework that both parties can stick to.
2. Ask Questions Upfront
When partnering with a design professional, be sure to clarify the contract at the get-go.
Will you be paying a project fee or an hourly rate? What services are included in this fee? Clarify how long the project will take, how often you’ll review the work, and how many revisions are allowed in this agreement.
3. Allow for More Margin on Larger Projects
Professional printers are very efficient, but big projects still take time.
Designing one piece can be quick, but re-branding or crafting large-scale exhibit pieces can take a significant amount of time, especially if there is confusion about the parameters or design presets for a particular project. One costly mistake can disrupt an entire campaign, so allow extra time for big projects, and both parties will have leeway to handle hiccups in the most efficient, cost-effective way.
4. Assemble All the Elements
Attend to the precise details of copy, timeline, and photography at the get-go, and be sure those in authority have given these elements the green light before the task proceeds.
Your project will involve many pieces, and when they are aligned from the start, it will allow your design dollars to be maximized with fewer delays. While you may not have precise details ironed out, clarifying project parameters is key to finishing on time and on budget!
5. Err on the Side of Simplicity
Creativity is cool, but if swiftness is your goal, you should keep designs simple.
Don’t go overboard. If you’re short on time, design something that is easy on the eyes and uses very basic graphics, fonts, and materials. If you have templates on hand (from previous projects), consider whether you can adapt or edit these for the fastest possible output.
If you are pressed for time, consider using an online design tool. Or your professional print specialist may be willing to combine a pre-ordered template with the custom design you want. This may be the simplest (and cheapest!) way for everyone to get a project across the finish line.
6. Avoid Alterations Once a Design Has Been Sent
Check your design before sending it to the printer.
Proof everything with multiple editors before it leaves your office. Every alteration or edit can cost you valuable time. Once the design has already been received by the printing company, there should be no need to make changes unless it is vital to do so.
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We’re here to make things flow as smoothly as possible!